Q. Are there any land trusts out in list serve land that would be willing to share budgeting knowledge and/or experience regarding an education and outreach strategy? I’m looking for ball park numbers for engaging a professional marketing team for everything from polling and focus groups to developing a campaign to buying appropriate media. Any information or resources would be appreciated. Feel free to respond off list.

Thanks.

Abbie Duchon,
Conservation Easement Program Manager
New York City Department of Environmental Protection

A. Our Land Trust spends about $30,000 each year on newsletters (3 annually), special releases on property acquired, media placesments and generating special articles in news and magazines. Our consultant charges $1300 monthly. The rest is used for printing and mailings. We are currently preparing a Greenprint for our work here on the Island and have budgeted $35,000 for the preparation of maps and graphic materials using a consultant.

Hope that helps.

Russ Marane, President St. Simons Land Trust 1/08